BIOVETA VISITED BY BULGARIAN VETERINARIANS
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On 4-7 April 2019, Bioveta was visited by veterinarians from Bulgaria. It was the first visit organised for veterinarians who take Bioveta’s products from Lekoom, our largest distributor in Bulgaria.
The vets participate in a programme similar to the ‘BANKA kont partnerů Biovety, a. s.’ (The BANK of Accounts of Bioveta’s Partners). The scheme of this programme is to award "gold points" for a certain volume of VMPs taken from Lekoom. This programme, prepared in collaboration between Bioveta and Lekoom (seated in Sofia), was launched last year and offers various benefits to Lekoom’s (and thus also Bioveta’s) clients. The Bulgarian veterinarians were most interested in the visit to the Czech Republic, including acquaintance with Bioveta, its production programme and facilities. In addition, this year, the Bulgarian partners had the opportunity to visit the VETfair 2019 in Hradec Králové and participate in its programme. The whole programme ended with a two-day stay in Prague.
According to the feedback from the participants, the programme of this first visit and the whole stay in the Czech Republic were very attractive and interesting for them and according to Lekoom managers, the programme has received a great response amongst veterinarians in Bulgaria, which will certainly lead to an increase in sales of Bioveta’s products in this Balkan country. There is now another sales event in Bulgaria, whose most successful participants will be able to visit Bioveta at the turn of August and September.